Cookie Policy

Cookie Policy

Last updated: 20.01.2026

This Cookie Policy explains how BYHR Beauty (“BYHR”, “we”, “us”) uses cookies and similar technologies on [your domain] (the “Site”). It also explains your choices and how to manage your preferences.


1) What are cookies?

Cookies are small text files placed on your device when you visit a website. Similar technologies (like pixels and tags) can also collect information about your device and browsing behavior.


2) Why we use cookies

We use cookies and similar technologies to:

  • Make the Site work properly (for example: cart and checkout)
  • Remember your settings (like language or region)
  • Understand how the Site is used (analytics)
  • Support marketing and measure ad performance (where you choose to opt in)

In the EU/EEA, non-essential cookies (such as analytics and marketing) generally require your consent before they are set. 

3) Cookie categories we use

Strictly Necessary Cookies

Required for the Site to function (e.g., cart, checkout, security). These can’t be switched off because the store wouldn’t work properly.

Preferences Cookies

Help remember choices like language, region, or other site preferences.

Analytics Cookies

Help us understand traffic and how visitors interact with the Site, so we can improve it. We use Google Analytics (only where consent is given, where required). 

Marketing Cookies

Used to show relevant ads and measure campaign performance. We may use:

  • Meta Pixel (Facebook/Instagram)
  • TikTok Pixel

    These are only used where consent is given, where required.  

4) Third-party services (Shopify, Google, Meta, TikTok)

Our store is hosted on Shopify, which sets certain cookies needed for core store functionality (like cart and checkout).

We may also use third-party tools (Google Analytics, Meta, TikTok) which can set their own cookies or collect data via pixels/tags, depending on your consent choices.

5) Cookie examples (typical for Shopify + analytics + marketing)

The exact cookies on your device can vary depending on your location, consent choices, and store configuration. Common examples may include:

Strictly necessary (Shopify/store functionality)

  • _shopify_s, _shopify_y (store analytics/operation identifiers)
  • cart, checkout related cookies (cart and checkout functionality)
  • secure_customer_sig (customer login/security)
  • localization (region/language)

Analytics (Google Analytics)

  • _ga (distinguishes users)
  • _ga_* (stores session and campaign-related data)

Marketing

  • _fbp (Meta browser identifier used for ad measurement)
  • _ttp (TikTok browser identifier used for ad measurement)

If your cookie banner provides a “cookie details” view, that list is the most accurate cookie inventory for your exact setup.

6) Your choices and how to update them

You can control cookies in two ways:

  1. Cookie settings on our Site: Use our cookie banner/settings to accept, reject, or adjust categories at any time.
  2. Browser settings: Most browsers let you block or delete cookies. Note that blocking strictly necessary cookies can affect Site functionality.

EU guidance is clear that users should have a real choice and be able to refuse non-essential cookies. 

7) Contact

If you have questions about our use of cookies, contact us at info@byhrbeauty.com.